Great Point is a communications and content agency founded in 2006. We consult on content strategies and produce structures and content to execute those strategies.
Content must excite, must be found, must spread and must cause action. We want to make reaching out to your audience as easy as possible.
The name Great Point refers to the core of any communication effort. Story is a great vehicle, but to cause action, you must have a point. The greater the point, the greater the possibility for action.
It also refers to a point where two complementing elements come together: strategy – execution, technology – content, fact – feeling, commercial – cultural, material – digital, familiar – exotic…
In the network society a smart strategy is a must. A sharp execution is a just as important. Great Point does both.